FOLLOWINE – First True Limited Cryptocurrency Correlated To WINE Anticounterfeiting

ICO market is nowadays pretty similar to the Wild West during the gold rush period. It is possible to earn money very quickly, sometimes even good money, but you have to find a perfect spot, or in this case, a good project to invest. Common thing to the Wild West? No guaranties and almost no law. It is pretty easy to find bad cowboys which are going to promise you golden mountains to steal your last piece of bread. So in all this mess, if you want to find your gold nugget, you can trust just your own brain composites.

After my research, I found this project in which I really put my faith: FOLLOWINE. Very likely you haven’t heard about them, project is made by great team members. Nevertheless, guys have an advantage, many other teams does not: already existing product made on a very perspective field. But these are not all pluses I found in this project. Below you can read the analysis and decide on your own, do you want to send some pennies to the pot.


Followine is the first ecosystem that aims to fight against the counterfeiting of wine, by using the Blockchain Technology. Followine is a circuit based on Wine Coin, in Token that provides self-sustainability and inclusiveness to the entire Followine circuit. Followine is an innovative Italian start-up founded in June 2017 with the aim of developing a system capable of effectively counter the phenomenon of wine counterfeiting. The Mission is to create a global ecosystem that connects the actors of the wine world and consumers, encouraging the emergence of new international models of communication and business. What differentiates Followine from competitors is an in-depth study of the counterfeiting phenomenon. More than three years and about € 30K have been spent to travel the world, gather testimonies and data able to improve the system. The know-how acquired is certainly the secret sauce, the one that no competitor can ever subtract.



The consumer, simply by scanning QR codes, receives points that will be converted into Wine Coin. They can use them on the follow marketplace or on e-commerce partners, or they can store them in their wallet and / or convert them to FIAT.


E-commerce, and other partners, can use Wine Coins to purchase Followin services, such as Wine Scanners, or buy wine from participating producers and / or convert them to Fiat.


Followine anti-counterfeiting services; in addition, he can purchase additional services in Wine Coin or use them as exchange coins on the Followine B2B platform.

Benefits For Manufacturers

In the short term, manufacturers will be able to count on greater security – thanks to the anticounterfeitingsystem – and on marketing services aimed at acquiring and retaining customers through the profiling of collected data as well as brand enforcement and the chance to receive payments in tax-free tokens. In the medium term, however, producers will benefit from an increase in turnover and a considerable reduction in time and money for market research, which will be provided by Followine. Finally, in a longer period of time, it will be possible to see the reduction of barriers to entry in foreign markets.

Benefits For Retailers

In the short term they will be able to make use of certified products and greater consumer confidence; in addition, even retailers, as already mentioned for producers, will be able to receive tax-free payments. In the medium term, it will be possible to attract new consumers with the use of Wine Coin, thanks also to the loyalty activities carried out by Followine, and use a B2B networking platform shared with the producers. Also in this case, as for producers, the services offered by our company will determine a considerable reduction of time and money for market research.

Benefits For Consumers

Consumers, the real core of our project, they will immediately be able to count on: security in purchases, profit at every scan and direct communication with the manufacturer. In the medium term, in addition, they will appreciate greater security for online wine purchases, discounts, and prizes reserved for the community – playing a fundamental role in the fight against counterfeiting.

Benefits For The Nation

Among the subjects that will benefit from Followine’s services is the Nation, which in the medium term will be able to count on a reduction in government spending for investigations into counterfeiting, an increase in tax revenues and greater interaction with wine world stakeholders, as well as a greater and better protection of national “Made in”. In the long run, the increase in wine production, linked to the reduction of the phenomenon of counterfeiting, will bring new jobs.


By using the blockchain, we will achieve a high-level security standard with investments that are significantly lower than those necessary for the development of a centralized database that is equally secure;

The blockchain has allowed us to create a Token, the Wine Coin, the tool that allows us to put the final consumer at the center of our project. The consumer, actively participating in the Followine ecosystem, is the real protagonist: in fact, each scan allows the system to collect data useful for increasing its efficiency and effectiveness;

Again, a “guarantee agency” must be super partes, transparent and with information always visible and accessible to anyone who wants to see it. Above all, it is essential that there is no way to change that information and, to date, the only technology that guarantees the inalterability of data is the blockchain.


Token Name – WineCoin

Symbol – WINE

Token Type – ERC-20

Max Decimals – 3

Max Potential Supply – 250,000,000

Tokens for Sale – 135,000,000

Tokens For Sale Pre-ICO – 15,000,000

Tokens For ICO rooms – 120,000,000

Token Price – € 0.10

Token Price Pre-ICO – -70%

Token Date Sale – Dec / 2018

Closing Date – 28 Mar 2019

ICO Soft Cap – € 1,000,000

Hard Cap ICO – € 12,000,000

Currencies Accepted – ETH, BTC

Minimum Payment – € 100.00


Wine Coin is the token created by Followine for the ICO and based on the ERC-20 technology, the same as Ethereum. Given the requirements, the structure and the causes of use, the Wine Coin can be qualified, to all intents and purposes, as utility token.



Above you can see the roadmap — how the team sees their nearest and long-term future.


Team seems to be the strongest part of this project. It consists of innovative and talented people. Of course I cannot complain if we talk about their professional level, guys indeed are experts on their field.


The Mission of this project is to create a global eco-system that connects wine with the world’s stakeholders and consumers together, encouraging the realization of new international communication and business models. Be a part of this project and follow these links for more information;













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